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MCCI Team Spotlight with Rose Tokatlian

This week we are recognizing Senior Communications Supervisor, Rose Tokatlian! With nearly 25 years of experience in the field of Marketing Communications, she is an all-around marcom consultant! Rose is the engine that powers both the PR and Web teams, assisting wherever and whenever possible. She works with over a dozen clients in varying industries. Read…

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Thanks from the MCCI team

The holidays are upon us. With Thanksgiving only days away, the MCCI team wanted to express their gratitude for a great year:

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3 Vital Tips to Maximize Your YouTube Views

YouTube is the second largest search engine in the world so it’s extremely important to know how it works if your goal is increased visibility. YouTube is a great way for someone to find out about you, your company or your product. There are simple ways to get more YouTube exposure such as having proper…

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MCCI Team Spotlight with Lisa Hubbs

This week we are recognizing Lisa Hubbs, our Executive Assistant. Lisa is reliable, patient and she puts MCCI’s best foot forward at all times. She knows MCCI inside and out and is loyal through and through. Without Lisa, MCCI would fall apart at the seams. Her attention to detail, excellent organization and absolute professionalism keeps…

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Ethics in PRofessional Life

In my mind, ethics need to be the center of all facets of life. This includes the workplace and all client relationships. PR professionals cannot do their jobs effectively without utilizing outstanding ethical practices.

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MCCI Team Spotlight with Terry Oprea

This week we are recognizing our president and CEO Terry Oprea, the backbone and support system of our office. Without Terry, the MCCI office simply could not function… Not just because he is the driving force behind client acquisition and current client relationships, but because he is responsible creating and maintaining a truly collaborative environment…

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Lessons from the 2015 Digital Summit Detroit

Fall is in the air (finally!) and I’m sure we’re all thinking fondly of our favorite fall memories. In fact, I already have a favorite fall memory this year: the Digital Summit Detroit. September 22 and 23 were two full days of digital fun in the D at the Max M. Fisher Music Center. Everything…

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MCCI Team Spotlight with Sharon McMurray

This week we are recognizing Senior Communications Consultant, Sharon McMurray! With over 25 years of experience in the Communications/Public Relations realm, she is MCCI’s go-to gal when it comes to Corporate Communications (where the majority of her experience lies). Her expertise includes news media relations, financial communications and consumer/employee communications, making her one of MCCI’s…

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What PR Can and Can’t Do for You

A lot of confusion surrounds public relations: Specifically, the purpose of the profession and how organizations can best use it. The Public Relations Society of America (PRSA) defines public relations (PR) as “a strategic communication process that builds mutually beneficial relationships between organizations and their public.” PR is not always what organizational leadership necessarily expects.…

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MCCI Team Spotlight with Greg Zonca

This week we are recognizing Producer/Videographer/Editor, Greg Zonca! His many skills allow him be a very important and versatile piece of the MCCI puzzle. From making sales calls to editing videos, Greg does it all! His passion for television and video developed while he was pursuing a mechanical engineering degree, in an elective course called…

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