Detroit’s past decade wasn’t a “comeback,” said Detroit Policy Conference chair Dennis Archer, Jr. in his keynote address. “It’s an evolution.” Moreso, it was a redefinition, because as Archer said throughout the day, “Detroit never went anywhere.” Businesses find themselves, especially in marketing and communications, yearning every once in a while for rebranding or messaging […]
We have exciting news to share today! You can get the full scoop by checking out the Crain’s Detroit Business article, “MCCI owner sells marketing firm to 4 executives” and the news release below. NEWS RELEASE Mort Crim Communications, Inc. (MCCI), one of the fastest-growing integrated marketing firms based in Detroit, today announced it has […]
It’s a new year, which marks a new start for most marketers. But this time of year also inspires brands and marketers to look for ways to differentiate themselves and stand out to consumers in order to be noticed during the post-holiday timeframe. Brands are busy competing by offering free shipping, big sales, buy-one-get-one offerings […]
Today we are recognizing Michelle Franzen Martin, who recently joined the MCCI team. Michelle started her career as a reporter before transitioning into marketing and communications. Find out more about Michelle and her new role as account director at MCCI. What do you love about MCCI? I love having the opportunity to work with a […]
We live in a world of “now, now, now” – call-ahead Starbucks orders, Amazon holiday shopping, instantaneous communication on social media – and there’s no slowing down on the startling exponential speed of disseminating messages. Immediacy is the one growing marketing trend businesses need to get ahead of, and fast. Whether it’s to tell the […]
