Why we use the Elementor page builder
At CRIMSON, we strive to build websites for our clients that not only provide a great experience for the end-user, but also for the site’s content creators. All websites evolve and change over time. Providing content creators with the adequate tools they need to create compelling content — easily and quickly — while ensuring the […]
Is My Site Ready for a Digital Advertising Campaign?
So, you’ve decided to run a digital advertising campaign to boost sales leads from your site. That’s great! Digital advertising is a great marketing tool for lead generation and for increasing brand awareness. Digital advertising also gives you insights into user behavior and engagement that is not possible with traditional advertising. Digital advertising, executed properly, […]
4 Suggestions to Improve Your Online Communication & Writing Skills
Think about how messages used to be transferred — via code, horse, bird, mail carrier… Now it’s as easy as a few thumb taps, sending a text message, email, social media post or other digital communication within seconds. So it’s critical to develop your online communication and writing skills to make sure your point gets […]
6 Characteristics of a User-friendly Website
Have you ever left a website and couldn’t find what you’re looking for? This is most likely due to the fact that many businesses don’t understand that usability is essential for the success of a website. Although a great design and well-written content are important, they aren’t the only tools needed when creating a successful […]